Residents are Encouraged to "Gear up and Go" this Summer

Local residents are encouraged to “Gear Up & Go” this summer by cycling Windsor Essex trails

 WINDSOR, ON – This summer, residents and visitors have the opportunity to explore what the Windsor Essex region has to offer by cycling various trails through our nine municipalities.  During the Windsor Essex Bike Summit, Tourism Windsor Essex Pelee Island (TWEPI) unveiled a new multi-partnered program, called “Gear Up & Go”, which encourages participants to cycle in two or more municipalities and in doing so, have a chance of winning a grand prize.

 When it comes to cycling, our region is filled with plenty of great reasons to get out there and ride. From scenic waterfront paths along the Detroit River to lush Carolinian forest nature trails, Windsor Essex offers so much to explore, experience and enjoy.

 With “Gear Up & Go”, there are even more reasons to get pedaling, including a chance to WIN a Family Cycling Prize Package worth $1,500!  Get started by registering yourself and/or your family.  When you do, you’ll also receive a FREE “Gear Up & Go” T-shirt just for signing up.

 “The Gear Up & Go cycling program acts as a motivator to get local residents and visitors to explore on two wheels all our region has to offer this summer by cycling Windsor Essex trails,” says Kris Racine, Director Marketing & Special Events at Tourism Windsor Essex Pelee Island.  “Partnering with both the City of Windsor and the County of Essex truly underscores how essential collaboration is, especially growing this aspect of outdoor adventure.”  Other partners of this initiative include County Wide Active Transportations System, the Windsor Essex County Health Unit, In Motion and the Southwest Ontario Tourism Corporation.

Participants who cycle two trails in two different Windsor Essex Pelee Island municipalities will have a chance at winning the Family Cycling Prize Package worth $1,500!  The more trails each participant cycles, the more chances there are to win. For more information and to register for the Gear Up & Go contest, visit GearUpAndGo.ca.  The contest runs until September 5.